Goce Veleski
Graphic Designer at McCann
goce.veleski@gmail.com
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Summary
Create designs, concepts, and sample layouts based on knowledge of layout principles and esthetic design
concepts.
Determine size and arrangement of illustrative material and copy, and select style and size of type.
Confer with clients to discuss and determine layout design.
Develop graphics and layouts for product illustrations, company logos, and Internet websites.
Review final layouts and suggest improvements as needed.
Prepare illustrations or rough sketches of material, discussing them with clients or supervisors and making
necessary changes.
Use computer software to generate new images.
Key information into computer equipment to create layouts for client or supervisor.
Maintain archive of images, photos, or previous work products.
Prepare notes and instructions for workers who assemble and prepare final layouts for printing.
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Specialties: Corporate design, creating a brand, poster/flyer design, magazine layouts.
Photoshop, Illustrator, InDesign
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Experience
Graphic Designer at McCann
November 2012 - Present (7 months)
Meeting clients or account managers to discuss the business objectives and requirements of the job
Interpreting the client's business needs and developing a concept to suit their purpose
Estimating the time required to complete the work and providing quotes for clients
Developing design briefs by gathering information and data through research
Thinking creatively to produce new ideas and concepts
Using innovation to redefine a design brief within the constraints of cost and time
Presenting finalised ideas and concepts to clients or account managers
Working with a wide range of media, including photography and computer-aided design (CAD)
Proofreading to produce accurate and high-quality work
Contributing ideas and design artwork to the overall brief
Demonstrating illustrative skills with rough sketches
Keeping abreast of emerging technologies in new media (particularly design programs such as Illustrator,
Photoshop, 3D Studio, Acrobat) as most graphic design work is now completed on a computer
Working as part of a team with printers, copywriters, photographers, other designers, account executives, web
developers and marketing specialists.
Freelance Graphic Designer at Gdsgn
2011 - Present (2 years)
Lead creative sessions for project kick-offs
Manage multiple projects from concept through completion
Develop creative programs and design concepts that meet the business objectives of the organization and that
advance our brand strategy
Establish creative direction for the entire line of online services and programs
Supervise and inspire the creative team of vendor partners; generate multiple concepts for a campaign or
project
Work with the account team, strategy team, and copywriters to develop concepts and present to management
Work with internal teams to generate ideas for pitching and proposals
Manage team members
Provide quality control over concepts and projects
Junior graphic designer at McCann Erickson Skopje
May 2012 - October 2012 (6 months)
Graphics Designer at Pointer Creative Agency
January 2009 - September 2011 (2 years 9 months)
Meeting clients or account managers to discuss the business objectives and requirements of the job
Interpreting the client's business needs and developing a concept to suit their purpose
Estimating the time required to complete the work and providing quotes for clients
Developing design briefs by gathering information and data through research
Thinking creatively to produce new ideas and concepts
Using innovation to redefine a design brief within the constraints of cost and time
Presenting finalised ideas and concepts to clients or account managers
Working with a wide range of media, including photography and computer-aided design (CAD)
Proofreading to produce accurate and high-quality work
Contributing ideas and design artwork to the overall brief
Demonstrating illustrative skills with rough sketches
Keeping abreast of emerging technologies in new media (particularly design programs such as Illustrator,
Photoshop, 3D Studio, Acrobat) as most graphic design work is now completed on a computer
Working as part of a team with printers, copywriters, photographers, other designers, account executives, web
developers and marketing specialists.
DTP Operator at ArtPrintStudio
June 2008 - November 2008 (6 months)
Working to a design brief from the client or designer
Using DTP software to produce a layout for each page of the publication
Selecting formatting, such as the size and style of type, column width and spacing
Selecting and checking colors
Scanning and editing photographs and other images
Producing graphics such as diagrams, charts and tables
Re-sizing design elements to fit the page
making sure images are positioned near the relevant portion of text
Making sure that each page, and the document as a whole, is uncluttered and well balanced
using electronic publishing technologies, such as Hypertext Markup Language (HTML) to convert documents
to an internet-ready format.
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Projects
ONE Condoms Design Contest
December 2012 to Present
Members:Goce Veleski
Since 2003, ONE Condoms has put hundreds of designs created by designers into production. The result? The
most distinctive condom wrappers around, and the chance to get your artwork seen by millions of people.
The challenge:
Create a condom wrapper design!
Reward:
250$ cash, 365 condoms including the design and 1000 condoms donated to a Foundation to be distributed in Africa
Boss Drum Awards 2012
October 2012 to Present
Members:Goce Veleski, Bea Balogh, Stefana Gabor-Stoica, Ewelina Lozowska, Velimir Tasic, Sebastian
Maraloiu
Independent Coursework
Advanced English Language
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Skills & Expertise
Graphic Designer (Advanced, 3 years experience)
Corporate Design
Magazine Design
Logo Design
Layout
Illustrator
InDesign
Photoshop
Logos
Graphics
Graphic Design
Illustration
Posters
Corporate Identity
Art Direction
Adobe Acrobat
Adobe Creative Suite
Typography
Packaging
Brochures
Retouching
Pre-press
Banners
Creative Direction
Mac
Advertising
Flyers
Print Production
User Interface Design
Magazines
Brand Development
Catalogs
Newsletters
Print
Image Manipulation
Integrated Marketing
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Education
FON University
Master of Graphic Design, Graphic Design, 2011 - 2016
IT Academy Alexandria
ACE, Graphics Design, 2007 - 2008
Interests
Graphics Design, Drawing, DJing, Comics
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Recommendations
"During my preparation to write this recommendation I thought to myself, why I didn't do this earlier...But, I
am glad I can do it now! :) I've hired Goce for designing a logo for our startup project ibrand.mk. Before him
we have started to work with 2 designers for the same purpose and we received unprofessional and immature
logo proposals. Then Goce came up as an option and we were more then eager to approach him, because I
thought we can understand each other better. AND IT CLICKED! He was all over our story and I was
surprised from his professional presentation a.k.a brand book of the designs. One night (3-4h in the morning)
he send us the winning logo, on time and design that was concept that we didn't expected. I strongly
recommend Goce Veleski especially because he is a human in the business process, he is extra-CREATIVE,
he is all about getting the things done and delivering them in style and on time. If you want further info and
have other questions dont hasitate to contact me."
— Joco Todorovski, was Goce's client
"I had the pleasure of having Goce to design a logo for one of our projects. Not only he demonstrated
perfectly professional approach, but also provided us with a logo design that exceeded our expectations. We
additionally recommend him for his punctuality, patience and ability to communicate with clients which are
attributes, not may of the designers we have worked with offer."
— Irena Efremovska, was Goce's client
